I’ve always thought that it is a drag to pick up your car and drive yourself to repair shop. I hated it that i was a bout to spend money to fix my Proton Saga 1.5 MegaValve. But then my love for automotive budded because of two encounters. This brings me to speak about two shows I watch frequently; the first one is called Pimp my Ride – MTV’s reality show that takes home modified cars and makes them look better than before. The second one is called Overhaul a reality prank show of kidnapping your friend’s car and get them modified, and surprise them after that. It was fun.
Driwego is about to propagating that fun, and no, we are doing a prank show but rather looking at automotive service operators as a modifier rather than a fixer for your car’s wear and tear – It’s boring and your mom and dad don’t care. Driwego is looking at what we can do to help you make your car look better than before and also save some money. We want to build a community of enthusiasts who enjoy customizing their cars, and share knowledge with each other through our mobile app.
It Begins With Imitation.
Malaysia is a country where it acted like a sponge for the exciting things happening overseas. It was not until the 1990s that we started to create our own unique automotive culture. We have our own national car brand. From then on, Malaysian car enthusiasts began to use their creativity and imagination to modify their cars into things that were never seen before. We still absorbing the outside automotive culture though. With the rise of social media, the car people are motivated than ever to share their art and style. Driwego is extremely motivated to dig all these maestros out. We’re proud to be a part of this automotive culture. We’re passionate about cars, and we want to share that passion with everyone. Driwego is not just a automotive app for car owners; it’s also a place where people can discover their hidden talents and express themselves in their own way.
The Cultures Rooting from Modification.
It’s a no brainer to say that all car cultures begin with some sort of modification done to a car and then get traction from the crowd. The popularity of the car culture grows as more people get involved in modifying their cars. This is how it all begins, but what makes it so special? The mods are what gets the crowd interested in a car, and it’s also what gives them a way to identify with each other. When you see someone driving around with a certain type of stereo system or wheel setup, you know that person has similar interests as you do. The culture of cars is so popular that it has a significant influence on fashion. The car people are inspired by their passion and they want to express themselves through the art of modification, which includes customizing the look of their vehicles.
How many workshops around you that you know of that offer such service of car modification be it performance modification or external and interior modification? Not many and that’s why this is a growing industry. There are many people who have the interest to modify their cars, but they do not have any idea how to go about it. The first step is to find a place where you can get all the information that you need. You should be able to research on your own and decide what kind of modification will suit your needs best. Driwego tends to provide such a ecosystem for you. With Driwego, you can find a place where you can get all the information that you need. You can research on your own and decide what kind of modification will suit your needs best. We provide an ecosystem for you to browse through various shops around Malaysia and find a shop that offers the services that you want.
Then Modification Went Tribal
Driwego can go to the easiest market of telling mom or office executive where to get the best affordable car service changing engine oil and air filter. But it would not be culturally fun would it? So, we decided to go deeper. The more we researched on the automotive modification scene in Malaysia, the more we realized that it is actually a very tribal culture. Each group has their own customs and traditions and they are all extremely proud of them. We also discovered that there are many myths surrounding engine modification done by shops, which makes it hard for people to find out which shop is good or bad before going there. Enter Driwego automotive tribalism…. Driwego automotive tribalism is our answer to the current state of automotive modification culture in Malaysia. As we mentioned above, each group has their own customs and traditions. They are all extremely proud of them. We thought that it would be a good idea to create an app where these tribes can showcase their customs and traditions for everyone else to see.
The Clubs & Gangs
The first car club I came across during my Proton Saga time is Honda Spoon club. Clubs and gangs are sections appear from car tribalism. Honda Spoon is a car club that has been around since the early 1980s. They were known to be the first Honda-centric modification club in Malaysia. They are also one of the pioneers who brought the Honda Tuning culture into Malaysia. In Malaysia, there are many car clubs and gangs. They all have their own customs and traditions. The clubs are made up of people who share the same passion for modifying cars, while the gangs are groups of people who race or show off their cars. They are usually made up of car owners with similar interests. Clubs and gangs usually have their own websites, forums and meet-ups. They tend to be more open to new members and welcome anyone who shares the same passion for cars as them.
For over a year, Driwego has been connecting with car clubs and gangs in Malaysia to learn about them and see how the app can serve them better. We are having fun discovering them and get to know their world. We have also been working with car clubs and gangs to improve the app so that it can help them better connect and share their passion for cars. Driwego is now more than just a social network for car owners; it has become a platform where they can meet like-minded people who share the same passion for modifying cars. Our team has attended many events and meets to get to know more about the car club culture in Malaysia. We have seen firsthand how passionate Malaysians are when it comes to their cars, so we decided to create a place where all car enthusiasts can come together.
If you are one of the enthusiast or the workshop owners who specialise in any form of car modification, and ready to share to the market about your trade, we want to talk to you. We are looking for partners and workshop owners who can help us create a community where people can share their passion for cars. If you are a car club, we want to talk to you. If you are looking for the perfect platform to showcase your skills and share with other enthusiasts about the latest car modification techniques, then let’s connect.